Advocate® for cats
Advocate protects cats inside and out. Providing comprehensive protection from fleas, heartworm, intestinal worms, lungworms, ear mites and feline mange mites. An easy to use spot-on applied monthly.

The ingredients in Advocate provide fast relief from fleas. With its “No Need to Bite” mode of action, Advocate kills fleas on contact; they don’t have to bite your cat to be killed which means more relief for your cat. Existing fleas are killed within 12 hours, and after this time re-infesting fleas are killed within 1 hour. The active ingredient, imidacloprid, is shed with the natural shedding of your cat’s skin and fur, killing flea larvae in the environment and breaking the flea lifecycle.
Most wormers only kill adult worms in the intestines at the time of treatment, but this doesn’t solve the problem. Larvae migrate through your cat’s body causing damage, and along with the immature adults, soon mature into adults, not only causing harm to your cat, but also leading to environmental contamination from egg shedding before the next treatment. This puts you and your family at risk too!
Advocate not only kills adult roundworms and hookworms, but also immature adult and larval stages of these worms, breaking the lifecycle.
Advocate is the only flea, heartworm and worm protection product that kills lungworms in cat. Lungworms can cause debilitating illness in cats characterised by respiratory compromise, and may be fatal. Advocate is effective against these parasites, and monthly use controls these parasites.
Between treatments with many products, cats can be re-infected with heartworms and intestinal worms. With regular monthly use, Advocate reaches a steady state, providing continuous protection from heartworm and intestinal worms between doses.

Make sure your cat is standing during treatment. Remove your cats' collar before application, and replace when the product has dried, except if you are using a Seresto collar - this does not need to be removed before application.



Avoid applying the treatment near the cat’s eyes or mouth area as this may cause irritation. If you need to, bathe your cat before treatment and apply Advocate when your cat is fully dry. If bathing between treatments, use a soap-free cat shampoo, and it is recommended you bathe your cat no more than fortnightly.
Advocate flea, heartworm and worm treatment for cats is for external use only on cats and kittens from 9 weeks of age.
Occasionally, hair loss may occur at the application site. This is usually a single occurrence and hair will grow back.
The active ingredients in Advocate are:
- 100 g/L Imidacloprid
- 10 g/L Moxidectin
Fleas don’t need to bite your cat to be killed. Unlike oral treatments (like chewable tablets) that require the medication to be absorbed into your cat’s bloodstream, Advocate spot-on treatment works on your cat’s skin to kill fleas on contact, which means the fleas do not have to bite your cat to kill them.
The other active ingredient, moxidectin, is rapidly absorbed into your cat’s bloodstream and distributed around the body, killing heartworms, intestinal nematode worms, lungworms and mites.
Advocate kills fleas, heartworm, lungworms, intestinal worms (larval, immature adult and adult stages of roundworms and hookworms), lungworms, ear mites and feline mange mites.
98-100 per cent of existing fleas on your cat are killed within 12 hours of the first application. After this, and with monthly use, reinfesting fleas are affected within 3-5 minutes and killed within 1 hour. The moxidectin component which is effective internally against heartworms, lungworms and worms is rapidly absorbed (<24 hours).
Advocate should be applied directly to your cat’s skin and is an external-use product only. View step-by-step directions above on how to apply Advocate.
Advocate should be applied once a month to provide a constant level of protection against fleas, heartworm and worms.
Advocate should be applied monthly.
Advocate should be applied to your cat every month. With regular use, Advocate reaches a “steady state” and provides a constant level of protection again a broad spectrum of parasites.
The active ingredient imidacloprid spreads rapidly (<12 hours) over the body, localizing in the lipid (fatty/oily) layer of the skin and fur. The other active ingredient, moxidectin, rapidly penetrates the skin, entering the circulation for wide distribution throughout the body.
After use, replace cap on tube. Dispose of used tubes and packaging by wrapping in paper and placing them in your garbage bin.
Advocate fleas, heartworm and worms treatment for cats is for external use on cats and kittens from 9 weeks of age.
Until the expiry date printed on the pack.
If you need to, bathe your cat before treatment and apply Advocate when your cat is fully dry. If bathing between treatments, use a soap-free cat shampoo, and it is recommended that you bathe your cat no more than fortnightly.
If bathing your cat, use a soap-free cat shampoo. Flea rinses are not required, and are very stripping of the lipid (fatty/oily) layer of the skin and coat, so are not recommended.
Yes, Advocate can be used with worming tablets, for example Drontal® or Droncit®.
No, Advocate does not protect cats from ticks.
^See product label for details
